The National Agri-Marketing Association

The nation's largest association for professionals in marketing and agribusiness

2014-2015 Student Chapter Operational Guidelines

Awards Presented at National Conference

At the 2015 National Conference, awards, permanent award plaques and stipends will be presented at the Student Awards Ceremony.

John Deere Signature Awards:

Stipend
5th Place
$500
4th Place
$500
3rd Place
$1,000
2nd Place
$2,000
1st Place
$3,000
Total:
$7,000
   

NAMA will present four Outstanding Chapter Awards:

Stipend
4th Place Outstanding Student Chapter
$200
3rd Place Outstanding Student Chapter
$300
2nd Place Outstanding Student Chapter
$400
1st Place Outstanding Student Chapter**
$500
Total:
$1,400
   

** The 1st Place Chapter will also receive the traveling plaque for one year. (When the name plates of the traveling plaque are full, the plaque will be held on display at the NAMA office and a new plaque will be started.)

Depending upon the number and quality of the entries received, NAMA may present up to six Chapter Performance Awards for:

Stipend
Chapter Management
$100
Chapter Programs
$100
Membership Recruitment
$100
Fundraising/Financial Management
$100
Chapter Communications
$100
Career Development
$100
Total:
$600
   
Grand Total:
$9,000
   

The purpose of the Chapter Performance Awards is to recognize unique and effective ideas to encourage students to try new ideas to improve their chapter.  For example, the Membership Recruitment Award will probably not go to the chapter with the largest membership, but rather to the chapter with a unique and innovative new idea used to recruit members.  By recognizing great ideas from individual chapters, we hope to share those ideas and improve all student chapters.  Chapter Performance Awards are chosen from the Annual Reports.

ADDITIONAL RECOGNITION:

NAMA will present one Dr. John B. Riley Outstanding Advisor Award, one Outstanding Professional Award and one Outstanding Professional Chapter Award.

JOHN DEERE SIGNATURE AWARD

Background: The John Deere Signature Award is designed to create a new level of recognition within the NAMA Student Careers Program.  It gives heightened exposure to outstanding student chapters who excel in encouraging student opportunities for increased business knowledge, academic excellence, leadership development and community citizenship.

How it Works: Student chapters will receive points for exciting elements in Student NAMA (Outstanding Student Chapter, Scholarships, and Marketing Competition) and also for other elements as outlined below.

Each chapter will submit their entries via an excel spreadsheet signed off on by their advisor.  Each student chapter can receive an electronic version of the spreadsheet via the national office or via the NAMA web site.  Criteria are listed below.  Log in the information on what your chapter did to meet the criteria, print it out and have your advisor sign it.  Mail, fax or email the spreadsheet to the national office by April 1st .  If emailed, your advisor must add a note to the email that they have approved the form.  NOTE: You will only be able to fill in the information in the bold face areas.  Outstanding Student Chapter and Scholarship recipients will be filled in by the National office and then the information for the marketing competition will be filled in at the Conference in April.  The winners of the Award will be announced at the student awards ceremony on Thursday, April 16, 2015.

Fill out the John Deere Scholarship Application 

Criteria are weighted below:

DESIGNATION OF POINTS BY CATEGORY
   
OUTSTANDING STUDENT CHAPTER
(150 points possible)
 
PLACING POINTS
1st 150
2nd 75
3rd 50
STUDENT MARKETING COMPETITION
(100 points possible)
 
PARTICIPATION/RANKING POINTS
Preliminary Round 5
Semi Final Round 10
Finals 50
1st Place 100
ABEF SCHOLARSHIPS
(150 points possible)
 
TOTAL NUMBER APPLIED POINTS
<5 10
>5 25
Plus, 1 point for each minority application, maximum 25 (minority being Hispanic, African-American, Asian, or Female) 25
Plus, 20 points for each recipient, maximum 5 100
MEMBERSHIP & PARTICIPATION
(300 points possible)
 
MEMBERSHIP POINTS
Renewals - 1 point each, maximum 40 40
New members - 2 points each, maximum 50 new (Plus, 1 point for each minority, maximum 50) 150
1 point for each NAMA member school alumnus, maximum 50 50
INVOLVEMENT
Percentage of member involvement in at least one program/activity
POINTS
Less than 25% 10
25% to 50% 15
More than 50% 25
NATIONAL CONFERENCE
Number attending
POINTS
Less than 10 10
More than 10 20
LEADERSHIP POINTS
All leadership positions filled 15
PROJECTS & ACTIVITIES
(200 points possible)
POINTS
Ag Day Involvement 25
Program Promoting Inclusion 50
Fundraiser for ABEF (raffle tickets, etc.) 50
Off-campus community outreach 10
On-campus outreach 10
Any outreach ethnic-based 20
Completed Chapter report 5
Participation in NAMA mentor Program 10
Activities/program to develop leadership skills 20

 

What you can win: Cash awards will be presented as follows:

  • $3,000 to first place 
  • $2,000 to second place 
  • $1,000 to third place
  • $500 each to 4th place and 5th place

2014-2015 OUTSTANDING STUDENT CHAPTER (OSC) COMPETITION GUIDELINES

GENERAL CRITERIA FOR THE ANNUAL REPORT FOR OSC JUDGING:

1. Content included in the annual report should reflect the previous 2013-2014 academic year and should detail all chapter activities throughout the year.

2. Include your chapter goals and results for the previous academic year. Meeting the deadline is worth 5 points during scoring of the annual reports. (Goals for the current academic year are submitted separately as part of the accreditation process.) 

3. The annual report is limited to a maximum of 60 pages.  Dividers and tab pages do not count as part of the 60-page limit.  Assemble the 60 pages according to your content needs, either one-side-only or back-to-back.  The back-to-back option allows you to showcase up to "120 pages" of content.  Choose your own paper stock and/or acetate sleeves to hold photos, newsletters, newspaper clips, etc. However it should not be a scrapbook.  Be sure to follow the judging form located below.

4. The annual report must be a standard 8½" x 11" size and no smaller than 12 pt. font.  It may be stapled, bound or in a 3-ring binder.

5. Photos with meaningful captions are encouraged to strengthen content.

6. The annual report must also include a list of up to four key deans/administrators (with addresses) from your college/university to receive correspondence from the NAMA office.

7. Please include a brief write-up about your advisor(s).  Include how many years they have served as a NAMA advisor.

8.The annual report must be sent to Debbie Brummel at the NAMA office and BE RECEIVED on or before October 31, 2104.

9. Winning annual reports will be on display during the conference and may be picked up by their respective schools following the Finals competition.  Those schools are not allowed to pick up their reports until after the Finals competition.

Outstanding Student Chapter - Annual Report Judging Form

School______________________________________________________________________________Judge_________________________________________________________________________

SECTION ONE - CHAPTER MANAGEMENT

POSSIBLE PTS.

AREA

ACTUAL PTS.

10

Executive summary of accomplishments

 

5

Chapter organization (officers, committees and calendar of significant events)

 

5

List of Deans & college administrators & advisors (with addresses)

 

5

Goals & Objectives & Results from previous year

 

5

List of potential officers for upcoming year

 
10
What have you done in the area of Chapter Management to improve your chapter?  
Total: 40

Total for Chapter Management

 

 

COMMENTS_______________________________________________________________________________________________________________________________________________________

SECTION TWO - CHAPTER PROGRAMS

POSSIBLE PTS.

AREA

ACTUAL PTS.

6

Overview of guest speaker and backgrounds

 

6

Publicity to draw attendance

 

6

Summary of program content and key points

 

6

Number of people attending program

 

6

Attendance at professional meetings (include key points of the program)

 
10
What have you done in the area of Chapter Programs to improve your chapter?  

Total: 40

Total for Chapter Programs

 

 

COMMENTS______________________________________________________________________________________________________________________________________________________

SECTION THREE - MEMBERSHIP RECRUITMENT

POSSIBLE PTS.

AREA

ACTUAL PTS.

10

Overview of recruitment activities

 

5

Membership list, year in school, major

 

5

Chart showing percentage breakdown of Freshman/ Sophomores/Juniors/Seniors

 

5

Recruitment targeting freshmen & sophomores

 

 
10
What have you done in the area of Chapter Membership Recruitment to improve your chapter?  

Total: 35

Total for Chapter Membership

 

 

COMMENTS_____________________________________________________________________________________________________________________________________________________

SECTION FOUR - FUNDRAISING & FINANCIAL MANAGEMENT

POSSIBLE PTS.

AREA

ACTUAL PTS.

15

Analysis of fund raising activities

 
     
15
What have you done in the area of Chapter Financing to improve your chapter? *

Total: 30

Total for Chapter Financing

*

 

COMMENTS____________________________________________________________________________________________________________________________________________________

SECTION FIVE - CHAPTER COMMUNICATIONS (newsletters, reports, presentations, flyers, monthly phone chain, etc.)

POSSIBLE PTS.

AREA

ACTUAL PTS.

10

Communications to Student NAMA members and prospective members

 

5

Communications to faculty and administration

 

3

Communications to professional chapter

 
5
NAMA on Campus reports  

2

Communications to national NAMA office, careers committee

 
10
What have you done in the area of Chapter Communications to improve your chapter? *

Total: 35

Total for Chapter Communications

*

 

COMMENTS____________________________________________________________________________________________________________________________________________________

SECTION SIX - CAREER DEVELOPMENT

POSSIBLE PTS.

AREA

ACTUAL PTS.

     

10

Interview workshops; resume clinics; Campus career
fair/career panel

 

10

NAMA mentor program/professional interaction

 

5

Students involved in internships

 

5

Marketing Competition (last year's results/this year's plans) – Also include if you worked with a company/agency and/or NAMA professionals.

 
10
What have you done in the area of Career Development to improve your chapter? *

Total: 40

Total for Career Development

*

 

COMMENTS____________________________________________________________________________________________________________________________________________________

SECTION SEVEN - OVERALL PRESENTATION OF CHAPTER REPORT

POSSIBLE PTS.

AREA

ACTUAL PTS.

5

Spelling, grammar

 

5

Graphics, layout

 

10

Overall Clarity of report/ adheres to format & guidelines

*

Total: 20

Total for Overall Presentation of Chapter Report

*

 

COMMENTS____________________________________________________________________________________________________________________________________________________

GRAND TOTAL (POSSIBLE 240 POINTS)

 

DR. JOHN B. RILEY OUTSTANDING ADVISOR AWARD FORM

(PLEASE TYPE ON SEPERATE SHEET OF PAPER)

The ABEF received a legacy gift from the estate of Dr. John B. Riley, former advisor at the University of Tennessee - Knoxville, following his death in 2013. The ABEF has decided that $500 of this legacy gift will be awarded annually to the Dr. John B. Riley Outstanding Advisor recipient, beginning 2015. 

(This form may be recreated electronically but must not be more than one page or smaller than 12 pt. type.)

School___________________________________________________________________________________________________________

Advisor’s Name____________________________________________________________________________

Number of years as Advisor_______________________________

How much time per week did the Advisor spend with the students/chapter?_________________

Is this part of a class? Yes or No

Give up to three examples of how the Advisor helped the quality of your chapter.

Give up to three examples of how the Advisor helped students.

What did this Advisor do that was above and beyond?

(Awards Nominations are due by February, 2, 2015.  This form may be recreated electronically but must not be more than one page or smaller than 12 pt. type.)

OUTSTANDING PROFESSIONAL AWARD FORM

(PLEASE TYPE ON SEPERATE SHEET OF PAPER)

(This form may be recreated electronically but must not be more than one page or smaller than 12 pt. type.)

School__________________________________________________________________________________________________________

Professional’s Name________________________________________________________________________

What is their position in their company?___________________________

What is their position in their chapter?___________________________

How much time per week did the Professional spend with the students/chapter?______________

Give up to three examples of how the Professional helped the quality of your chapter.

Give up to three examples of how the Professional helped students.

What did this Professional do that was above and beyond?

(Awards Nominations are due by February, 2, 2015.  This form may be recreated electronically but must not be more than one page or smaller than 12 pt. type.)

OUTSTANDING PROFESSIONAL CHAPTER AWARD FORM

(If a professional chapter does not exist for your school, please note that.)

(This form may be recreated electronically but must not be more than one page or smaller than 12 pt. type.)

School________________________________________________________________________________________________________

Name of Professional Chapter__________________________________________________________________________

How much time per week did the Chapter spend with the students/chapter?_________________

Give up to three examples of how the Professional Chapter helped the quality of your chapter.

Give up to three examples of how the Professional Chapter helped students.

What did this Professional Chapter do that was above and beyond?

(Awards Nominations are due by February, 2, 2015.  This form may be recreated electronically but must not be more than one page or smaller than 12 pt. type.)

NAMA SCHOLARSHIPS

NAMA will award scholarships to student members , on behalf of the ABEF, based on students' leadership abilities and academic record.  The number of scholarships are determined every year by the funds available, and the number and quality of the applicants.  In 2014, $15,700 in scholarships was awarded. 

One such scholarship, the R.C. Ferguson/Successful Farming Scholarship, was established to honor long-time student chapter promoter R.C. "Fergie" Ferguson.  Ferguson retired from Successful Farming after 41 years of service.  The award is a $4,000 scholarship.  This scholarship may only be awarded to a junior.

There is also a scholarship sponsored by Novus International, Inc.  In addition, the MoKan NAMA Chapter awarded a $1,000 scholarship to a qualifying student from one of their sponsored schools.

A new scholarship is available, effective with the 2013-2014 academic year – the Wayne Bollum Memorial Scholarship.  The Wayne Bollum Memorial Scholarship honors the legacy of Bollum, agricultural publisher, sales and marketing professional and strong supporter of NAMA. He was active in the industry until his passing in April 2013.  The $2,500 scholarship will be awarded annually to a qualified college junior who is a member of a National Agri-Marketing Association (NAMA) student chapter and is majoring in animal science, agricultural communications, agricultural economics/agricultural business (depending on university definition of field of study).

Information

1. Judging is by representatives from the Agri-Business Educational Foundation.

2. Nominee must be a member of an accredited Student NAMA chapter.

3. Chapters may nominate more than one individual from freshman, sophomore or junior underclassmen.  Seniors graduating in May or graduate students are not eligible.

4. All applicants must be a full-time student and have a “B” or higher grade point average.

5. The monetary award must be used during the following school year.

6.  Entries must be submitted on the form on the following page.  A word-processed version of the form may be created and used.  The form can also be accessed at www.nama.org in the Student Guidelines which can be found under the Student tab.  Regardless of font size and margins, application cannot exceed two 8-1/2 x 11 pages.  DO NOT SUBMIT RECOMMENDATIONS FROM PROFESSIONALS AND ADVISORS.  THESE WILL NOT BE JUDGED.

7. Entries must be received by the national office on or before February 1, 2014.

Send entries to:
Debbie Brummel
NAMA Scholarships
National Agri-Marketing Association
11020 King Street, Suite 205
Overland Park, KS 66210

NOTE: The number of points possible has been added to each category to make the form easy to complete.

NAMA SCHOLARSHIP APPLICATION
(PLEASE TYPE)

Student Name ____________________________________________________________________________

School_____________________________________________________________________________________

Current Address:
_______________________
Home Address:
_____________________
_______________________ _____________________

(10 pts.) Professional Objective (Please indicate the type of career you'd like to pursue in the short term and where you see your career in the long term.)

Short Term:

Long Term:

Educational Record: (Please indicate school, year in school and all majors and minors.)

School:__________________________________________________________________________________

Year in school (Fr., So., Jr., Sr.):______Expected graduation date (month and year):_________

Majors:_____________________

Minors:__________________________

(15 pts.) Honors: (Please list all awards and honors along with date awarded.)

(5 pts.) Overall Grade Point Average__________________

(20 pts.) Work Experience: (Please indicate your work experience during college, summers included. Indicate job, a brief description and dates.)

(20 pts.) College Activities Demonstrating Leadership: (Please list all college activities that demonstrate your leadership skills. List the activity and a brief description of responsibilities.)

(30 pts.) NAMA Activities:

Advisor's Signature ___________________ Date ______________

Student's Signature __________________ Date ______________

(This form may be recreated electronically but must not be more than two pages or smaller than 12 pt. type.)

Entries must be submitted to the national office on or before February 2, 2015.

Send entries to: Debbie Brummel, NAMA Scholarships, National Agri-Marketing Association, 11020 King Street, Suite 205, Overland Park, KS 66210, (913) 491-6500, FAX: (913) 491-6502.


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