The National Agri-Marketing Association

The nation's largest association for professionals in marketing and agribusiness

NAMA Webinar Series 2018-2019

NAMA’s goal is to provide our members with quality professional presentations that provide explorations of relevant topics and practical tools they can employ. Webinars are a great way to share different successes within agri-marketing with NAMA members. In order to continue improving our professional education opportunities, NAMA is offering a new webinar each month. The cost for each webinar is $40 for NAMA members and $50 for non-members. 

Please see below for the 2018-2019 Webinar Calendar. Check this page often for updates.

June 

Building Effective Social Media Strategy for Ag Brands 

Social media holds a lot of potential for members of the agriculture community to connect with each other and for brands to connect with their target audiences. But social media has changed more rapidly in the past year than at any time in its brief history. 

Casey Mills, social media manager at the Nebraska-based ad agency Swanson Russell, will share updates on the industry’s social media landscape and where opportunities for engagement exist. He’ll also discuss where risk factors loom large and how to avoid potential problems. 

June 13, 2019, 2 pm CT
Click here to register.

August 

2019 Research Shows Growing Concerns for Farmers 

The farmer speaks study is designed to monitor the changing attitudes of farmers. It showed in 2019 important trends that would impact the market. The study has predicted further "belt tightening" among growers and adoption of technologies viewed by farmers as necessary for production. Farmers indicated they were seekeng any and all sources of financing for 2019 and steady demand for the latest traited seed varieties.

We will discuss the results of the survey, how the trends are tracking and developments like Midwestern flooding, delayed planting and the trade war that are impacting growers since the study was fielded.

Please join us as Jan Johnson, Millennium Research, and Jeff Whetstine, March Consulting, explain the importance of tracking trends and how the Farmer Speaks study can provide an early indication of shifting attitudes and behaviors over time.

August 22, 2019, 2 pm CT
Click here to register.


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