NAMA’s goal is to provide our members with quality professional presentations that provide explorations of relevant topics and practical tools they can employ. Webinars are a great way to share different successes within agri-marketing with NAMA members. In order to continue improving our professional education opportunities, NAMA is offering a new webinar each month. The cost for each webinar is $40 for NAMA members and $50 for non-members.
Please see below for the 2018-2019 Webinar Calendar. Check this page often for updates.
Farmers of Tomorrow: Generation Z's Future in Agriculture
Dustin Johansen, Osborn Barr
Time: 2:00 p.m. (Central Time)
Click here to register.
Osborn Barr set out to better understand how the next generation views farming/ranching and capture a glimpse into where the future of agriculture is headed. You'll walk through this initial qualitative research that begins to analyze the gap in attitudes, perceptions and intentions between “Gen Z” (Generation Z 18-to 22-years-olds with an immediate family member farming operation) and “BoomXY” (Baby Boomer, Generation X and millennial farmers age 28 to 74). As the next generation of farmers/ranchers prepares to take over, there are many challenges and opportunities on the horizon for the agriculture industry.